Cash Flow Plan

What this is about

Profit and liquidity answer different questions. A project can end with a healthy margin and still push a company to its limit, because rental deposits, travel and crew invoices fall due long before the client pays. The plan puts both movements on a timeline: outgoings per week, incomings per milestone, and the resulting low point. That low point is the number that matters — it decides whether a second project can run in parallel, whether a deposit needs renegotiating, and whether the payment schedule has to change before the contract is signed.

A term only helps when everyone on set means the same thing by it — so what follows is how it is used, not a dictionary definition.

What runs differently here

Where this differs from the general case:

• Profitability and liquidity are separate questions; the low point decides what you can take on next
• Deposits and crew invoices usually fall due well before the client's payment arrives
• Run the plan before signing, while the payment stages can still be moved

With TillyGen

TillyGen dates the cost lines along the project phases, which turns a calculation into a usable basis for liquidity planning.

Change one constraint and the consequences travel through the whole plan: affected shots are flagged, the call sheet is regenerated, and nobody keeps working from yesterday's version.